Wednesday, October 21, 2015

Link building

People link to things worth sharing – it’s really that simple.

Ahrefs to get a list of sites linking back to your competition.
if they feature 20 or 30 experts in a post, the hope is that each of these experts will spread the word.

  • you work with, buy from or network with any local businesses, consider ways to link to and from each other.
  • If you have suppliers – particularly national brands – look for ways to guest post on their sites.
  • If you’ve produced a great eBook, let all of your strategic partners share it with their networks.
  • Write testimonials – with a link back to your site – to every business you do business with.
  • Get links from every organization you belong to by writing guest posts – alumni, charitable, and business.
  • If you sponsor any events or charities in your community, make sure you take advantage of their “sponsor” pages.
  • Link building has become a hand-to-hand sport of sorts and much like effective networking of any kind it takes time and effort.

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